Public Relations has become very essential in our everyday life and as an artist, you must get a strong or good P.R who will be able to communicate globally about your brand in order to make you a good and a well-known artist.
Mr. George M. Britton, CEO of GB records and manager of the “Aluguintuguin” hitmakers “Keche” has adviced Ghanaian Artists to get international P.R. to help them get international recognition as other African musicians are doing.
Speaking to Abof k the host of Supreme Entertainment on Moonlite 102.3 fm a Sunyani based radio station , Mr. George stated clearly that , there are some artists in Ghana who will never get into the international scene just because they do not have international P.R. “Stonebwoy , Sarkodie, and Shata wale will travel outside for shows but hardly will people hear about it, so now how can you compete with other African musicians?”.
_”OUR ARTISTS NEEDS STRONG INTERNATIONAL P.R. BEFORE THEY GET INTERNATIONAL BREAKTHROUGH”. He added.