Friday 14th of September, 2018 saw the birth of the partnership between Zylofon Arts Fund (ZAF) and Loyalty is Royalty and Eusbett Cinema in Sunyani.
The Ghanaian film industry is one that has the capacity to contribute meaningfully to the economy of Ghana and change the narrative of the culture of Ghanaians both home and abroad.
Unfortunately, the Ghana film industry has commercially experienced a downward trend for the past 10 years as such, industry experts and practitioners have yearned for an upward improvement but to no avail.
Zylofon Arts Fun, a subsidiary of Zylofon Group, has for the past 4 months invested heavily into the film industry to experience the advent of a booming Ghanaian film industry and the spirit of cinemas.
Indeed, the ZAF Board has been working tirelessly to revamp the Creative Arts Industry by creating jobs and providing the enabling environment and build the required structures to let our Film Producers produce quality movies to market, distribute and sell to generate decent revenues to bring the industry back on track.
As a result of this, ZAF has strategically partnered Loyalty is Royalty and Eusbett Cinema in Sunyani, to come together and support the film Producers to premiere their movies and make a good income. Secondly, a mutual agreement has been reached between these two (2) indigenous Ghanaian companies to build an indigenous national cinema network across the regional capitals.
The agreement therefore is;
40% Revenue share to Loyalty is Royalty and Eusbett Cinema and 60% Revenue share to Ghana Film Producers.
Eusbett Cinema is an indigenous Ghanaian first world-class cinema. The cinema has an executive state-of-the-art movie theatre, all fitted with deluxe furnishing and superior acoustics and image projection. It’s surround sounds at the cinema halls are par excellence.
Historically, the partnership has seen the birth of the first Ghanaian cinema to cut their prices to film Producers and help lift the ailing film industry and raise the movie standard of Brong Ahafo.